Political & Franked Mail
Election dates do not move. Neither do ours.
Plavidian gives campaigns, party committees, PACs, and elected officials the production capacity, speed, and postal expertise to reach every voter and constituent on schedule.
USPS Full-Service Certified · AAPC Member · Vista, CA
From the campaign trail to the halls of Congress
One of the few production partners with deep expertise in both:
- Political mail: persuasion, GOTV, fundraising, and advocacy
- Franked mail: congressional and official constituent mail prepared to franking requirements
The political mail challenge
Fixed deadlines, high volume, no room for error
Early voting windows, registration deadlines, ballot-return dates, and Election Day are fixed. Campaigns have to produce and deliver large volumes of targeted voter mail in compressed timeframes, often with last-minute creative and shifting targeting. When production cannot keep pace, voters do not hear from you.
Hit voter contact windows
Production and postal entry planned around your election calendar, including early voting, VBM timing, and Election Day in-home dates.
Scale with capacity to spare
Millions of pieces per week across letters and flats, with room for multiple drops, recurring waves, and last-minute additions.
Precision targeting
Variable-data production personalized by geography, district, party, vote history, and issue priority, straight from your voter file.
Adapt at campaign speed
Fast turnaround on creative updates, new targeting, and added drops so your message stays current through the final weeks.
What we produce
The full range of political and official mail
Campaign & political mail
Franked & official mail
Franked mail is prepared to Franking Commission and USPS requirements. You supply the approved content and franking authority; we handle production, addressing, and postal entry.
Production capacity
Built for the volume a cycle demands
Weekly capacity reflects seven-day production operation. Actual throughput varies with mailpiece complexity, finishing requirements, and USPS logistics.
Why Plavidian
Postal expertise and in-house control
USPS Full-Service Certified MSP
Intelligent Mail barcodes and electronic documentation that qualify your mail for the lowest automation rates with piece-level tracking. Verify on PostalPro →
Seamless Acceptance & eInduction
Electronic verification and destination-entry workflows that support fast, reliable USPS entry across the cycle.
In-house production floor
MCS Eagle Addressing, Kirk-Rudy Phoenix UV Addressing with automated flats bundling, single pass triple-sided tabbing, and Cognex camera verification, all under one roof. See how we verify every piece →
AAPC member, built for politics
A team that understands campaign timelines, paid-for-by disclosures, and the pace of a live race.
How it works
From your calendar to the mailbox
Plan
Drops mapped to your election calendar and in-home dates
Data & proof
Voter file intake, list standardization, and proof approval
Produce & verify
Variable printing, finishing, and per-piece camera verification
Mail & report
Postal entry with tracking and postal reports back to you
Data & analytics
Complex data analytics and district demographic profiles
Plavidian does more than print and mail. We help campaigns, committees, and offices understand the district they're reaching — building demographic profiles and turning voter and constituent data into targeted, measurable programs before a single piece drops.
District demographic profiles
Population, age, household, and geographic breakdowns that map a district's makeup and the audiences within it.
Voter & constituent data
Voter-file and list intake, standardization, dedupe, and householding — clean, USPS-ready data tied to the job.
Targeting & segmentation
Audience selection and segmentation so each drop reaches the right households with the right message.
Counts & reporting
Coverage counts and post-drop reporting that quantify reach and inform the next mailing.
Trusted by
Campaigns, committees, and officials we serve
Official mail
Also produce franked & official mail
For congressional and government offices, we produce official franked constituent mail to USPS specification — franking indicia, variable district data, full-color production, and per-piece camera verification. See a sample and what we handle.
Franked & official mail →
Questions
Frequently asked questions
What kinds of political mail do you produce?
Persuasion and contrast mail, GOTV, slate cards, sample ballots, absentee and vote-by-mail mailers, fundraising appeals, endorsement and candidate mail, issue advocacy, and voter registration drives, for campaigns, committees, parties, and PACs.
Can you handle the volume and speed a campaign needs?
Yes. Our floor is built for the spikes and compressed timelines that define political mail, with capacity for millions of pieces per week across multiple drops in short windows.
Can you target down to the precinct or household level?
Yes. We process voter files for district, precinct, and household targeting, and our variable-data production personalizes by geography, party, vote history, and issue priority.
How do you handle last-minute creative or targeting changes?
Our process is built for the pace of a live race. We turn around creative updates, targeting shifts, and added drops quickly so your messaging stays current.
Do you handle paid-for-by disclosures?
We produce to your specifications, including required paid-for-by attributions and disclosures. Your team provides the disclosure language and placement, and we build it into production.
What is franked mail, and how do you handle it?
Franked mail is official mail sent by members of Congress under the franking privilege. We produce and enter it to Franking Commission and USPS requirements; you provide the approved content and franking authority.
Let's talk about your program
Tell us your volumes, mailpiece types, drop schedule, and compliance requirements, and we will put together a plan that hits your dates.
